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| | The Tipping Point: How Little Things Can Make a Big Difference
Author: Malcolm Gladwell
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| | Yes!: 50 Scientifically Proven Ways to Be Persuasive
Authors: Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
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| | Buyology: Truth and Lies About Why We Buy
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| | Sway: The Irresistible Pull of Irrational Behavior
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| | Guerrilla Marketing, 4th edition: Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness
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| | Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes
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| | Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands
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| | It's Not How Good You Are, Its How Good You Want to Be: The World's Best Selling Book
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| | The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
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| | Diffusion of Innovations, 5th Edition
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